So She Writes

Marketing Fatigue

I'm so tired of being marketed to. From billboards on the highway to targeted ads on social media and everything in between; I'm exhausted by it. Even algorithm-based feeds themselves are selling me something; buying my attention in addition to the ad pushes.

I don't want to have to "check out" to feel a sense of connection and belonging with nature and the universe. I am part of everything and everything is part of me at all times, and yet I am reduced to a set of data points in relation to what I'll buy, how much I'm willing to pay, or how many times I have to see a sign before I seek out its product.

I was a person before I was a consumer. As a consumer, I am still a person. There are few places I feel I can go where I'm not being manipulated by neuromarketing strategies. I just want to be, and I want the world to let me.

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